The HeroZ is a huge jerk bait that’s ideal for hooking big fish, thanks to the ultra-tough 10X ElaZtech build. It’s designed for a wide variety of big targets, with the capability to be cast, jigged, and trolled. It’s soft and flexible but ultra-realistic to entice fish to bite down on the hook. The buoyancy gives you a tail-up feeding action when it’s at rest to entice fish even more. It’s absolute dynamite for larger predators. One of Zman’s greatest soft plastic lures.