Management Team

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  Steve Doyle
  Chief Operating Officer 

  As Chief Operating Officer, Steve has the overall responsibility for the everyday running and management of the BCF business.

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  Nat Cooper
  Merchandise Manager 
  

  Nat manages the Category Management Team and is responsible for the Ranging, Pricing, Procurement and Inventory management of products in all BCF stores.

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  Ben McConnell 
  Brand Manager 

  Ben and the team are responsible for the branding and advertising of BCF through such media as TV, Press, Radio, Catalogues, Internet and Point of Sale Material.

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  Chris Lude
  Business Manager / Boating

  Chris manages the Boating, Trailer, 4x4, Electrical and Tool categories. Chris is responsible for Ranging, Pricing, Procurement and Inventory management of these products in BCF stores.  

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  Grant Pearce
  Business Manager / Camping

  Grant manages the Camping categories. Grant is responsible for Ranging, Pricing, Procurement and Inventory management of these products in BCF stores.      

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  Mick Wassman 
  Business Manager / Fishing

  Mick manages the Fishing category. Mick is responsible for Ranging, Pricing, Procurement and Inventory management of these products in BCF stores.

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  Karen Baker 
  Business Manager / Apparel & Media

  Karen manages the Apparel & Media categories. Karen is responsible for Ranging, Pricing, Procurement and Inventory management of these products in BCF stores.   

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  Wayne Faulkner  
  Retail Operations Manager

  Wayne is our Retail Operations Manager and is responsible for the BCF Retail team from Stores to Area Management.